Rohan Lala
A media consultant with experience in programmatic advertising sales, consulting, technology, and analytics.
Bachelor of Sciences in Business Administration at Boston University.
LinkedIn | Instagram | Facebook | Twitter | Angelist | Medium
Experience
- Vice President, Global Partnerships at Yieldmo
- Executive Director & Co-Founder at FTK Global Endowment Fund
- Web Development at Kitchen Season
- Director, Global Business Development at IPONWEB
- Media Manager, US Demand at Fyber
- Media Sales, Managed and SaaS at OpenX
- Media Analyst, Optimization at Merkle
Consulting and Advisory
- Former Media Strategy & Technology at Deloitte
- Former Advisor at As Seen on TV | Automattic | Duracell | EMRG Media
Articles and Publications
- Is It Too Late For Publishers To Take Back Control? | AdExchanger
- Publishers, brands and agencies are not doing enough to combat ad fraud | The Drum
- The Supply Path Still Needs Cleaning Up | AdExchanger
- Location based mobile advertising: A guide for restaurants | Modern Restaurant Management
Media Mentions and Archive
- 2019 Ad Tech Rising Star Nominee | The Wires Global
- Article Archive | The Drum
- Article Archive | AdExchanger
- Article 1 | IPONWEB – Article 2 | IPONWEB
Projects
- FTK Global Endowment – A 501(c)3 accredited charity started in 2014 in New York City.
- LazyCPM – A collection of tools and resources to make online advertising easier.
- Kitchen Season – Definitive guides to kitchen products and tools.
- Travel Season – Definitive guides to travel guides, points, and tips.